Worthy Cause Marketing : Supporting A Brand with More Than Advertising

Creating a best selling wine brand can be difficult. Even more so, if you don’t have a budget for traditional advertising. Supporting a cause that is dear to you, by donating your product and time can not only, raise your spirit personally, but increase the awareness of your product. The Barefoot Wine founders and authors of The Barefoot Spirit: How Hardship, Hustle, and Heart Built a Bestselling Wine, Michael Houlihan and Bonnie Harvey, joined us to share how they built a best selling wine brand with Worthy Cause Marketing and why face time builds better business relationships than Facebook.

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Facebook vs. Face Time : How to Build a Better Business Relationship

Owning a best selling wine brand takes more than just grapes and an understanding of wine. Same as marketing takes more than just an understanding of emails and Facebook. This Sunday, at 4PM, on 55KRC, the Barefoot Wine founders, Michael Houlihan and Bonnie Harvey, will be joining us to discuss their book, The Barefoot Spirit: How Hardship, Hustle, and Heart Built a Bestselling Wine, how they built a best selling wine brand, why face time builds better business relationships than Facebook, and why “worthy cause marketing” works for those who can commercially advertise.

Employee Engagement : Accomplishing More With People

According to the Gallup Business Journal, the estimated cost that a business pays out to replace an employee is one‐half to five times that employee’s annual salary. So, how is it possible to keep those employees and retain that investment? With communication and employee engagement. Tracy Benson, Founder and CEO of On the Same Page, a consulting firm that specializes in developing and applying internal communication strategies, will be joining us to discuss best practices for building a communication strategies, employee engagement, and how executing both effectively can increase your companies performance and business outcomes.

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Using Employee Engagement to Boost Business Outcomes

On February 28, 2013, in Business Success, Entrepreneurial Spirit, Featured, Guests, Podcast, Upcoming Guests, by Robyn Johnson

According to a Communication ROI Study by Towers Watson, companies with effective communication practices have a 47% higher total returns to shareholders over a five‐year period than those companies with less effective communication practices. So how can you improve communication practices in your business? This Sunday, at 4PM, on 55KRC, Tracy Benson, Founder and CEO of On the Same Page, will be joining us to discuss communication strategies, employee engagement, and how effectively executing both can increase your companies performance and bottom line.

Redefining Manufacturing Efficiency

Around the world, manufacturers are looking to achieve maximum productivity with minimum wasted effort or expense. Our guest, Mitch Free, might just have the answer to increasing manufacturing efficiency. Mitch is the Founder, Chairman, and CEO of MFG.com. Mitch joined us to share his passion for manufacturing, technology, and business, and how that passion created the entrepreneur he is today. Mitch also shared his insights on the manufacturing industry and what he see’s in the future of the industry.

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Revealing The Entrepreneur’s Secret to Creating Wealth

Creating long term wealth as a business owner starts with owning the commercial property it resides on. This is according to Chris Hurn, author of “The Entrepreneur’s Secret to Creating Wealth: How the Smartest Business Owners Build Their Fortunes,”. Chris shared us why small business owners should own the commercial property their business sits on, what they should keep in mind when planning to purchase commercial property, and how owning commercial property can solidify your business and lasting wealth.

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Can Owning Commercial Property Lead To Long Term Wealth?

On December 20, 2012, in Business Success, Entrepreneurial Spirit, Featured, Guests, Upcoming Guests, by Robyn Johnson

Is it possible to create long term wealth by owning both your own business and the commercial property it is on? According to Chris Hurn, author of “The Entrepreneur’s Secret to Creating Wealth: How the Smartest Business Owners Build Their Fortunes,” it is. Chris will be joining us this Sunday at 4PM on Expert Access Radio, to share why small business owners should own commercial property, what they should keep in mind when planning for the next step in lasting wealth, and how owning commercial property can solidify your business and lasting wealth.

Plotting The Course For Business Success

On December 3, 2012, in Business Success, Entrepreneurial Spirit, Featured, Podcast, Previous Show Recordings, by Robyn Johnson

“Business isn’t static,” this is according Bill McBean, author of “The Facts of Business Life: What Ever Successful Business Owner Knows That You Don’t” and our guest on Expert Access Radio. According to Bill the success of a business should be based on 5 levels, which are related to the maturity of a business and how that that maturity ties back to the leadership of the organization. Bill shared with us those 5 levels and how to build off of them to create a successful business.

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Creating Your Own Business Success Story

On November 30, 2012, in Business Success, Entrepreneurial Spirit, Featured, Guests, Upcoming Guests, by Robyn Johnson

The success of a business doesn’t just happen overnight, it is a process to reach maturity and ultimately success. The road to having a mature and successful business has been embarked on by many business people, including Bill McBean. Bill will be joining us this Sunday, at 4PM, on 55KRC, to discuss his book, “The Facts of Business Life: What Every Successful Business Owner Knows That You Don’t”, to share and discuss the five levels of business success, and how to use to use those levels to create your own successful business.

Ranking Economic Freedom : Where Do You Stand?

As children we are told that we are free, because of the actions of our forefathers. Free from external control, interference, and regulation, but does that freedom extend to our economic freedom today? If so, how free are we really? Our guest, Joshua Hall, Professor of Economics at Beloit College, discussed the research and results of the Economic Freedom of the World: 2012 Annual Report, if we are economically free, and how we rank against others economic freedom.

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Have You Achieved Economic Freedom?

On November 1, 2012, in Entrepreneurial Spirit, Financial Strategies, Show Topic, Upcoming Guests, by Robyn Johnson

The nightly news is filled with the state of the economy and the issues that exist because of it. But what does that mean for you now and in the future? This Sunday, at 4PM, on 55KRC, Joshua Hall, Professor of Economics at Beloit College, will be joining us to discuss the research and results of the Economic Freedom of the World: 2012 Annual Report and how that affects you and your family.

Living To Your Full Potential

On October 29, 2012, in Business Success, Entrepreneurial Spirit, Podcast, Previous Show Recordings, by Robyn Johnson

“I have more fear of regret then of failure.” That is the life mantra of Jen Groover. Jen is an entrepreneur, life coach, author, media mogul, and out guest on Expert Access Radio. Jen shared her story, how she took the steps to evolve into a successful entrepreneur and how that journey has lead her to live to her full potential.

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Motivation For The Future Entrepreneur

On October 25, 2012, in Business Success, Entrepreneurial Spirit, Featured, Guests, Show Topic, Upcoming Guests, by Robyn Johnson

Starting a business starts with a good idea and the courage to move forward. Out guest, Jen Groover, is no exception. This Sunday at 4PM, on 55krc, Jen will be joining us to share her story of success , as an entrepreneur, her tips for future entrepreneurs, and how to live your life to your full potential.

Competing For Manufacturing Business

On September 2, 2012, in Business Success, Entrepreneurial Spirit, Guests, Podcast, Previous Show Recordings, by Robyn Johnson

Across the globe manufacturers are looking for a way of producing their products more efficiently. Our guest, Mitch Free, may have the answer. Mitch is the Founder, Chairman, and CEO of MFG.com. Mitch shared with us how his passion for manufacturing, technology, and business led him to become an entrepreneur, his view of manufacturing trends, economy, and opportunities, and how his company is changing the way products are manufactured.

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For The Love and Success Of Manufacturing

On August 30, 2012, in Business Success, Entrepreneurial Spirit, Featured, Guests, Upcoming Guests, by Robyn Johnson

For most high school graduates, going to college is the path of choice, but for Mitch Free that was not the case. Mitch Free is the Founder, Chairman, and CEO of MFG.com. Mitch will be joining us this Sunday, on Expert Access Radio at 4PM on 55krc.com, to share how his passion for machining, technology and business led him to become an entrepreneur in the manufacturing industry and his view of the economy, trends and opportunities in manufacturing.

Business Rich in Tradition, Quality, Enjoyment, and Beer

Over the past 5 years the craft beer market has grown over 10%. Of those sharing in the tradition of craft beer brewing is Mike and Kathleen Dewey, founders of the Mt. Carmel Brewing Company. Mike and Kathleen, discuss craft beers, Mike’s home brewing hobby, and how that hobby and passion for beer has lead them to success.

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Recharge Your Business with Help from Lisa Nirell, “The Business Energizer”

On June 27, 2012, in Business Success, Entrepreneurial Spirit, Guests, by Robyn Johnson

Is the culture of your company changing? Are your profits strained? Are you at the point where you are about ready to give up on the dream of being a successful entrepreneur? DON’T. Lisa Nirell, author of EnergizeGrowth® NOW: The Marketing Guide to a Wealthy Company, will be joining us this Sunday at 4PM on 55KRC – THE Talk Station, to discuss how to plan and create a strategic plan to spur the growth that your company needs.

Chris Downie, the SparkGuy, Discusses his Secrets to Success and How he is Motivating Millions of People Reach Their Goals

On June 4, 2012, in Business Success, Entrepreneurial Spirit, Guests, Podcast, by Robyn Johnson

Chris Downie, shares how he was able to overcome shyness and anxiety, and how he is helping others improve their lives with his book, “The Spark: The 28-Day Breakthrough Plan for Losing Weight, Getting Fit, and Transforming Your Life” and the SparkPeople online community.

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Cincom CEO Tom Nies Interview on “Expert Access Radio”

On March 8, 2012, in Entrepreneurial Spirit, Podcast, Previous Show Recordings, by Steve Kayser

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Listen to the “Expert Access Radio” interview with Cincom CEO Tom Nies 55KRC.com – The Talk Station. Cincom CEO Tom Nies is the longest serving CEO in the history of the computer industry. Mr. Nies was hailed by President Ronald Reagan in 1984 as “the epitome of the entrepreneurial spirit of American business,” and profiled [...]

Dr. Charles Matthews, from the University of Cincinnati, explores the world of entrepreneurship on Expert Access Radio

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